The West Coast epitomises classic coastal holidays in Denmark

The West Coast contains a number of well-established destinations with a long history and loyal visitors. If offers a unique 550-kilometre open, pristine and accessible coastline, as well as attractive, varied natural landscapes, unique attractions and a wide array of experiences.

 

Today the predominant type of holiday and accommodation is holiday homes, and there are more than 50,000 holiday homes along the Danish west coast. However, several important destinations experience capacity shortage in the high season and wish to extend the range of accommodation facilities. One in every three overnight stays in Denmark is on the West Coast, which is now one of Denmark's biggest and most important tourist products. 

The West Coast comprises eleven Danish municipalities, all of which have a coastline along the North Sea: Frederikshavn, Hjørring, Jammerbugt, Thisted, Lemvig, Holstebro, Ringkøbing-Skjern, Varde, Esbjerg, Fanø and Tønder. The municipalities collaborates based on their geographic  location and the 11 municipalities are each represented in one of the destination marketing organisations along the West Coast: 

 

Primary towns

A string of small and medium-sized coastal towns are located along the west coast. The primary towns are:

  • The northern coastal holiday resorts: Skagen (population: 8,000), Løkken (population: 1,600) and Blokhus (population: 500)
  • The surfing resort of Klitmøller (population: 1,000)
  • The southern coastal holiday resorts: Søndervig, Hvide Sande, Henne and Blåvand
  • Esbjerg is of secondary importance from the point of view of tourism, but as the fifth largest city in Denmark is a commercial hub

 

Principal attractions

Nature and the coastline are the greatest attractions on the West Coast. Other principal attractions are:

 

Principal nature experiences

With two national parks, a UNESCO heritage site, a geopark and several noted natural landscapes, the outstanding nature of the West Coast is internationally recognised. The principal nature areas are:

 

Gastronomy
The West Coast offers a number of fine gastronomic experiences, including:

Main events

A number of events help to invigorate the area. The main events are:

 

Infrastructure
The network of roads is crucial to tourism, especially in the southern and central parts of the West Coast region where many tourists (particularly Germans) arrive by car. The motorways are located inland and connect four of the eleven municipalities on the West Coast: Esbjerg, Holstebro, Hjørring and Frederikshavn.

 

The North Sea Cycle Route "Vestkystruten" is a continuous 560-kilometre cycle route - the longest marked in Denmark and connects the West Coast from the north to the south. 

 

The West Coast is served by three airports, of which Aalborg and Billund operate a large number of international routes. Central Jutland Airport at Karup mainly operates routes to and from Copenhagen. 

 

The port of Hirtshals is served by a number of international ferry routes, linking the West Coast to the Norwegian market in particular.   


Current capacity
Holiday homes are by far the predominant type of holiday accommodation. The West Coast accounts for 81% of all stays in holiday homes in Denmark, and 65% of commercial overnight stays on the West Coast are in holiday homes. Capacity utilisation is 59%, twice that of the rest of the country. Close to one in four holiday homes in Denmark are located on the West Coast. The predominance of holiday homes means that the offering of accommodation facilities is relatively one-sided, and several large destinations experience a shortage of new capacity in the high season.

 

Breakdown of current capacity:

  • Holiday homes for rent: 17,160 units
  • Camping pitches: 26,819 pitches (113 camping and caravan sites)
  • Hotel rooms: 4,113
  • Holiday centres: 32 (3,180 units)
  • Hostels: 27 (658 rooms)


 

 

 

 

 

Overview: Current demand

Overnight stays - West Coast
All figures in (000) for the latest 5 years
Accomodation types - West Coast
Share

Nationality - West Coast
Share (2019)
  • 56%
  • 34%
  • 4%
  • 2%
  • 2%
Growth latest year
line-chart-image
0%
Growth last 5 years
line-chart-image
0%
Share international visitors (2019)
pie-chart-image
66%
Prospects in the area:

At Vestkysten consisting of the municipalities of: Frederikshavn, Hjørring, Jammerbugt, Thisted, Lemvig, Holstebro, Ringkøbing-Skjern, Varde, Esbjerg, Fanø og Tønder you will find many intersting investment opportunities.

Beach Resort Lakolk

With direct access to Lakolk beach there is a great opportunity to establish a hotel project with a …

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Fanø Strandpark

Here is a unique opportunity for a large-scale project in a very attractive location on the holiday …

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Tøndermarsken Resort

Unique opportunity to establish a beach hotel/resort in a unique location by the coast of the Wadden…

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Vedersø Klit Hotel

A well-situated seaside resort in a very attractive tourist area, with the opportunity to restore or…

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Strandhotellet Blokhus

Being a reinterpretation of a traditional seaside hotel in the centre of Strandhotellet Blokhus (sho…

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Blåvand Radio

A rare opportunity to develop attractive, distinctive accommodation facilities at a 112,000 m2 centr…

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Hvide Sande Resort

A rare opportunity to establish a new resort with a unique location between fjord and beach.

Location…

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Jambo Feriepark

Opportunity to build a large new resort including an activity centre next to the largest family amus…

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Lalandia Søndervig

Lalandia Søndervig is one of the largest projects in Danish Coastal Tourism consisting of 483 holida…

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Langsand

Modern canal town with attractive new accommodation units and a good location near the port of Hvide…

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Jegum Ferieland

New opportunity to establish a holiday centre (local plan has been prepared) in attractive scenery i…

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Hvidbjerg Strand Feriepark

Hvidbjerg Strand Feriepark (showcase) is a five-star, award-winning holiday park of international st…

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Løkken Klithotel

This site provides a unique opportunity to develop a holiday destination close to the coast and to t…

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Ranonia

New spectacular pole-house town featuring holiday homes that can ensure 'hot beds' outside the high …

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Vejers Badehotel

Vejers Badehotel (showcase) holds a unique location in the outermost row of dunes, on the outskirts …

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Hotel Lakolk

Here is an opportunity for a very attractive location by transforming the existing hotel located dir…

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Ho Nature Hotel

A unique opportunity to develop a nature resort next to Blåvandshuk Golf Club in the attractive Blåv…

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Hotel Rømø Havneby

Location in the middle of Havneby - Rømø’s largest town and the island’s lively nerve centre. 

 

Loc…

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Hotel Fårup

Hotel Fårup (showcase) is fantastic located on the shore of a lake at the centre of Fårup Sommerland…

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Rømø Resort Havneby

Location 

The area is located right by the seaport with a direct ferry connection to the popular Ger…

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Saltum Strand Ferieresort

Development of 80 new summer cottages for off-season occupancy in existing camping and caravan site …

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Svinkløv Beach Hotel

In the midst of the characteristic dune landscape of North Jutland, the iconic and renowned Svinkløv…

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Agger Apartments

Good location close to the beach and city, with the opportunity to construct 31 holiday apartments (…

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Lille Skagen (Little Skagen)

Opportunities for developing a neighbourhood in Skagen, with up to 31,300 m2 private/holiday accommo…

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Vorupør Apartments in “Cold Hawaii”

Establishment of 24 holiday apartments in the village of Vorupør in the Cold Hawaii section of the T…

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Blåvand Strandpark

Development of new holiday resort in the dune landscape at Blåvand, with direct access to the sea. T…

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Vejers Strand Camping

Government-owned camping and caravan site for which the sales process will begin once the current le…

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Rødhus Klit Camping

Government-owned camping and caravan site for which the sales process will begin once the current le…

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Svinkløv Camping

A very well located and scenic camping and caravan site, surrounded by a beautiful natural landscape…

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Børsmose Strand Camping

Government-owned camping and caravan site for which the sales process will begin once the current le…

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Thyborøn Beachfront

A unique opportunity to develop a hotel/hotel-like project at an undeveloped site in Thyborøn villag…

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Thyborøn Harbour

Exciting project in the centre of Thyborøn fishing village, with views of the marina, beach, and t…

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Strandingshotel Thorsminde

Particularly well-placed plot of land behind the dunes that has the North Sea on one side and Nissum…

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Naturhotel Cold Hawaii

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Buildings
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Local plan
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Development potential

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Henne Strand Beach Resort

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