Coastal holiday in an area of natural beauty and close to Aarhus

Whether you are looking for fantastic nature experiences, family attractions, a city break, or want to explore the 360-kilometre coastline, the Aarhus Region has something for you.

 

The region stretches from Mols Bjerge National Park on the Djursland peninsula to Dollerup Bakker in Viborg, along the Gudenå river from Randers to Søhøjlandet and Himmelbjerget near the town of Silkeborg.

 

No matter where you are in the Aarhus Region, you are never far from all the experiences the region has to offer, which means visitors never have to choose between exploring the region’s city attractions and enjoying nature and family time. The city of Aarhus is the region’s urban centre, while the surrounding area is full of nature experiences. In addition, the area is home to many family attractions, including Djurs Sommerland (the largest amusement park in the Nordic region), the Tivoli Friheden amusement park in Aarhus, and various impressive animal parks and internationally recognised museums.

 

Aarhus is the second largest city in Denmark and an urban attraction itself for those looking to add a big city element to their holiday. In recent years, Aarhus has attracted increasing international interest – no doubt aided by modern urban developments including the establishment of a completely new Aarhus Ø neighbourhood, the emergence of a “new Nordic” gastronomic scene that ranges from Michelin restaurants to street food markets, and the construction of signature attractions, such as the ARoS Aarhus Art Museum and Moesgaard Museum (MOMU).

 

The Aarhus Region consists of the following 7 municipalities: Aarhus, Norddjurs, Syddjurs, Silkeborg, Favrskov, Viborg, and Randers.


Main towns
Visitors will receive a warm welcome from the region’s many cities and old market towns, which act as focal points of tourism activity. The main ones are:

  • Aarhus (approx. 300,000 residents) is Denmark’s second largest city with a thriving student population. 
  • Randers (approx. 60,000 residents) is a cultural city and a hub of commercial activity.
  • Silkeborg (approx. 50,000 residents) is right next to Denmark’s largest forest and numerous lakes, which provide an ideal setting for a variety of outdoor activities.
  • Ebeltoft (approx. 7,200 residents) is a smaller yet beloved holiday town on the Djursland peninsula, connected by ferry to the Sjællands Odde peninsula.

 

Main attractions
The Aarhus Region has something to offer for both children and adults. The Djursland peninsula in particular has a range of family attractions and Aarhus is home to a thriving cultural scene. The main attractions are:

 

Main nature experiences
The Aarhus Region is also known for its child-friendly beaches and magnificent sceneries. The main nature experiences are:

 

Gastronomy
For those who appreciate good food, the region has an array of highly acclaimed and popular gastronomic experiences on offer. The main ones are:

 

Main events
A large number of events take place in the Aarhus Region every year, especially music and cultural festivals. The main events are: 

 

Infrastructure

The Aarhus Region is easily accessible by sea, air, and road. The ferry runs from Ebeltoft to Sjællands Odde, providing easy access for visitors from the Greater Copenhagen area. A well-developed motorway grid facilitates access both along and across the region: the international motorway grid E45/A7 enables visitors from the south to travel directly into Aarhus, and the motorway connections route 15 and route 18 lead them around the region.

 

Aarhus Airport is well situated on the Djursland peninsula in relation to both Aarhus and its catchment area, and ensures easy access for both domestic and international visitors. A direct ferry connects the town of Grenaa in Djursland with Halmstad in Sweden.

 

Current capacity
Overnight stays are almost equally split between hotels/resort (38%), camping (25%) and holiday homes (32%). The demand for overnight accommodation around Aarhus and Djursland has particularly risen in recent years.

 

Danish guests account for 70% of the 4.6 mil overnight guests in the Aarhus Region, while the majority of international tourists come from Germany.

Current market

The experience profile for the Aarhus Region is characterised by a wide range of activities from strong child-friendly attractions and its advantageous position in relation to coastal town culture to attractions that draw on nature and a sense of joie de vivre. 

 

There is the potential to invest in facilities that will attract families and large tour groups with children, couples without children, and those looking to get closer to nature.

 

Moreover, the region’s proximity to Aarhus means that visitors have easy access to pleasure experiences centred around food, shopping, and culture.

 

The area has a customer catchment area of 3.4 to 7.7 mil visitors within a 3-hour radius.

Overnight stays - Aarhus Regionen
All figures in (000) for the latest 5 years
Accomodation types - Aarhus Regionen
Share

Nationality - Aarhus Regionen
Share
  • 70%
  • 16%
  • 4%
  • 3%
  • 1%
Growth latest year
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0%
Growth last 5 years
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0%
Share international visitors (2023)
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30%
Prospects in the area:

The area Aarhus Region consists of the following municipalities: Aarhus, Norddjurs, Syddjurs, Randers, Silkeborg, Favrskov and Viborg, where you will find many interesting investment opportunities.

Djurs Sommerland Resort

Development site with huge potential between Djurs Sommerland and the Lübker Golf Resort. Perfect fo…

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Aarhus Leisure Resort

Rare opportunity for developing large scale nature resort close to Århus, Denmarks second largest ci…

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Ebeltoft Waterfront

A central and attractive location for new accommodation facilities in one of the most popular touris…

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Lübker Resort

Unique opportunity to expand and revitalise one of Denmark's largest and most exclusive golf resorts…

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